New and Improved Amazon Kindle Fire to be Released in August

28 Jun

Now that Google has put everyone’s suspicion to rest with the announcement of its $199 Nexus 7 tablet (along with its confirmed July release date), we shift our attention to the other highly anticipated technological device: Amazon’s Kindle Fire 2. Next to Apple’s rumored mini-iPad, the next iteration of Amazon’s Kindle Fire might just be one of the few major contenders capable of competing against Google’s 7-inch tablet.

While no concrete details are revealed as of yet, Amazon’s recent production order placements suggest that the new Kindle Fire will be released at sometime during August of 2012. Like its predecessor, Kindle Fire 2 is expected to utilize both Amazon’s unique, personal interface and Android’s operating system, and will likely introduce a good variety of software options allowing users the freedom to customize the device as they see fit.

While Amazon’s first generation Kindle Fire features impressive hardware capabilities for its size, the tablet’s affordable $199 retail price is arguably what made it such a popular consumer choice upon its release. The tablet’s flexible operating system, which can be modified to enable the use of cross-platform applications like Google Play (formerly known as the “Android Market”), has been considered another one of its major strengths. Given that sales of the first Kindle Fire tablet, coming into 2012, are beginning to show signs of decline, Amazon faces the challenge of implementing just enough tweaks for the Kindle Fire 2 to stimulate, as well as maintain, public interest in its device.

What we can reasonably expect to see from Amazon’s Kindle Fire 2, hence, are a number of dramatic changes—for instance, a significantly improved battery life and a much more powerful processor. With about only a month until its release, it will be exciting to see just how Amazon’s new Kindle Fire will fare against Google’s Nexus 7.

According to TrendInsider’s source, Amazon Kindle Fire 2 will lunch 7 inch model first, the shipments in Q3’2012 will be more than 2 million units. The another 8.9 inch model, will not lunch so fast, or even suspend.

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