Tag Archives: Market Share

The Future of Smartphones

19 Apr

There is a large argument with IDC and Gartner against Microsoft and Nokia with the recent contradicting statments released from both sides about predictions for the smartphone industry by 2015. Both sides of the arguments are hugely divided in their predictions. We believe that Microsoft and Nokia’s predictions are the closest to the truth. (more…)

The Smartphone Market Who will Dominate

18 Apr

With T-Mobile G1 back in 2008, Android entered the Smartphone market making it highly anticipated for some while making no difference for others. Later on in fall 2009, the turbocharger was introduced. Fierce Wireless has been tracking and charting the progress of Palm, Microsoft, Apple, and Android right since September 2009 and until February 2011.

If we go by this chart, the Palm was at fewer than 10% in the beginning. The Palms market share continued to decline in spite of the fact that it was getting many carriers including Verizon. At present, it is as low as 5% of total market. Fierce Wireless2 depicted Microsoft at third place in the beginning with over 20% market share. This can be attributable to the launch of Windows Mobile 6.5 at that time. Currently it is at 7% to 8% range. Similarly, Apple interestingly started at 25% and continues to maintain at that. The market leader Rim with over 40% in 2009 had declined to about 27% currently. Android has grown from 5% to 33% over the same period.

Some reports project that by 2015 Microsoft’s platform will grab the second slot while Android will continue to remain at top considering several variables in this projection.

According to TrendForce, Sales of Tablet and Notebook accounted for 18.1% increase year over year of Mobile PC Shipments

31 Mar

Figure-1: Markets Driving Tablet, NB(Notebook), DT(Desktop) Growth


According to surveys conducted by TrendForce, notebook demand is likely to be repressed by the considerable surge of the tablet shipments, the shipments of notebook (netbook included) will only be 208 million units, a mere 7.3% YoY increase. In addition, the shipment of netbook will decrease 25% from last year, with an estimating 25 million units. On the other hand, tablet shipment will surge to 39.5 million units with a 152.4% increase YOY.

Notebook market is being heavily cannibalized by tablets. The total shipment of Mobile PC in 2011 were expected to advance to 247.5 million in 2011 with an 18.1% increase year over year, sustaining an approximately 20% of growth as previous years.

Figure-2: 2010-2011 Mobile PC shipment





NB(netbook included)










Tablet PC





NB(netbook included)+ Tablet PC





Source: TrendForce, Mar., 2011

Smartphones cannibalizing point-and-shoot cameras market

30 Mar


(Altek’s camera smartphone)

The level of clarity and quality of SLR camera imagery, remain yet to be challenged. However, Point-and-shoot digital cameras have shown a 5 percent decline in 2010 replacing by the multi functionality Smartphones, according to NPD’s Retailer Tracking Service.

What is more exciting is the potential for Smartphones to catch 3D photos and video, share pictures and synchronize with cloud and even collect information from the location, direction and object that one is shooting at. This is creating an exciting new user experiencing while shut out point-and-shoot digital camera.

Asia smartphones market is likely to double in the following 5 years

29 Mar


Asia’s smartphone market is likely to double its size as of 2016 to attain 200 million shipments, where Android will come forth as the prevailing platform as it “dramatically” surpasses Apple’s iOS and Microsoft’s Windows Phone 7, according to a new written report. (more…)